Explained in simple terms, Initial Coin offering is the effort by the startups to raise the fund to support a venture for Crypto currency. These days, ICO is gaining massive popularity among such startups and the investors alike. What are the basic factors that can be accounted beyond this popularity? Here are the key points in that regard.
Simplifies the process to launch the Campaings
Speaking from the viewpoint of the Startups, ICO is the most popular approach as it enables these parties to go into actions straight away. Going through this path, as it never requires the startup to comply with any long-haul formalities, imposed by any central authorities. Hence, the party, offering the ICO can design the campaign as per their purposes and objectives and more importantly, they can initiate the process, without having to waste time, waiting for getting approvals.
Offers the highest operational flexibility
Another factor that entices the new ventures to opt for ICO is that it offers them the highest operational flexibility. Companies get the maximum flexibility to determine the benefits to be offered to the contributors, as well as other operational aspects of the campaign. Startups have the flexibility to introduce and withdraw the campaign, whenever they want. Thus, they can escape the rigorous and time consuming formalities that involve the IPO offers.
Going for ICO, the promoters can decide on their own the exchange, where they are going to launch the campaigns. They do not require complying with any restrictions in terms of demography and thus, they can reach out to the widest base of investors. This enables the venture to raise the necessary capital within the shortest span of time, without wasting any time, merely for completing any formalities. This, in turn, speeds up the main project and enhances its potential for tasting success.
The ICO comes as a gallant opportunity for the investors as well. First of all, they early contributors get some enticing benefits that they will not usually get. If you are able to identify the ICO schemes that are genuine and suits with your personal investments plans and objectives, you can expect your portfolio of Digital Curecny to grow at a whopping pace, investing in such campaigns. Most importantly, you can cut down the competition from other investors, as you get access to such tons of goodies, ahead of them. Thus, it seems to be obvious that the intelligent investors will always keep looking for the best ICO campaigns.
On that, they get the flexibility to invest in the assets of their choice. They can decide on the choice of the exchange that is offering the highest return of investment and enjoys the investors trust and confidence.
The entire process goes online that benefits both these parties to carry out the trading on 24/7 basis and from any location, under the sun. Considering all these aspects, the rising popularity of ICO seems to be obvious and justified. In the opinion of the experts, this trend is going to flourish further in the forthcoming time.